On September 18 and 19, 2024, Cologne will become the digital capital of Europe. DMEXCO and Digital X will once again join forces in the Rhine metropolis to drive digitalization forward. As a media partner, we have the most important information at a glance.
Joining forces for the digital economy: On September 18 and 19, 2024, DMEXCO 2024, Europe's leading digital marketing & tech event, and Digital X, Europe's leading digitalization initiative, will take place simultaneously in Cologne.
Both events share the goal of further advancing digitalization in Europe. This is why Koelnmesse, Deutsche Telekom and the German Association for Digital Economy (BVDW) are once again joining forces this year to provide an ideological and professional sponsor for DMEXCO 2024.
The DMEXCO 2024 in Cologne
Together they are creating a networked platform on which innovations are promoted, business opportunities created and knowledge exchange promoted – both on the Koelnmesse site and in Cologne city center. A ticket cooperation enables anyone interested to visit both DMEXCO and Digital X. The aim is to further advance digitization and the associated acceptance – among end consumers as well as in business and politics.
DMEXCO 2024 calls for the creative use of new technologies. This year's motto is “Prompting the Future”. As Europe's leading event for digital marketing & tech, DMEXCO is thus focusing on the diverse possibilities and opportunities of digital technologies in marketing and communication.
More than 800 speakers will appear on a total of 14 stages at the conference. Several hundred companies will be represented at the expo. DMEXCO 2024 expects up to 40,000 visitors.
Book your ticket for DMEXCO 2024 now
Premiere: Digital X Summit in the new Confex at Koelnmesse
New this year is the exclusive Digital X Summit in the run-up to the events on September 17th. There, major figures from business, politics and society will come together in the newly inaugurated Confex Conference and Exhibition Center on the Cologne exhibition grounds.
The new building, which is pioneering in terms of sustainability and technology, creates new opportunities for innovative event formats in the region. The heart of the 20,500 square meter building is the Confex Hall, which can be divided into three parts and can accommodate up to 4,300 people. Gerald Böse, Chairman of the Management Board of Koelnmesse GmbH, said:
The cooperation between DMEXCO and Digital X underlines our shared vision of promoting innovation and transformation. It reinforces our claim to be Europe's digital hotspot. Cologne welcomes the future and offers it an excellent central location and excellent infrastructure, for example with our new Confex.”
About Digital X
Digital X is Europe's largest, cross-industry digitization initiative. Organized by Deutsche Telekom, over 300 national and international partners are involved. With stages, marketplaces, brand houses and top-class speakers, Cologne city center will once again be a world exhibition of digitization in 2024. Megatrends of the future and digital solutions can be experienced – including in the areas of the future of work, digitization of companies, security and sustainability.
Book your ticket for DMEXCO 2024 now
Source: https://www.basicthinking.de/blog/2024/08/21/basic-thinking-ist-medienpartner-der-dmexco-2024/
